Australian Bowhunters Association of WA - Marketing Videos

The Australian Bowhunters Association of WA are a not-for-profit community volunteer group that gather weekly in the Perth hills to practice field archery with targets.

When they wanted to increase their presence on social media and have opportunity to advertise what they do using video - they got in touch.

We created a series of video tools to help them

First - we created a welcome video, explaining who they are and who might wish to join them - mainly for use on their website and social media

We also created a short video advert to help the Association to advertise and attract more members.

Along with two highlight videos that show the essence of what the club is all about in 20-30 seconds. Again, great for their social media.

And finally, through a series of 4 interviews, we created 6 short-form content videos that get to the heart of the value of be an Association member.

All these videos were provided in the horizontal format shown below with and without captions, as well as a vertical format again, with and without captions.

As you can see we created a large amount of video content that not only allows the Association to explain to website visitors who they are and what they do, but also allow them to advertise their club to potentially interested parties and help engage with their community through social media.

If you’re interested in talking about how video could help your community or business - please feel free to get in touch.